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Owning a Petland store is an exhilarating and rewarding experience.


Owning a Petland store is an exhilarating and rewarding experience. Bringing people and animals together and helping them with all of their needs is like no other business.

Petland's experienced team of professionals is ready to be your guide at every step of the way. From your initial consideration, to the investment, planning, construction, training and on-going assistance, Petland is there for you.

Recognition of the value of pet ownership grows every day. According to the 2003-2004 American Pet Product Manufacturers Association (APPMA), more than 62 percent of U.S. households have one or more pets; 65 million households have dogs; over 77.7 million have cats; over 18.5 million have tropical fish; 17.3 million have birds; and 16.8 million have small animals as pets. A pet is more than just an animal. A pet can be a child’s best friend, a beloved member of the family, or a companion to prevent a lonely life.

Scientific studies conducted by the University of Pennsylvania Center for Interaction of Animals and Society have shown that aquarium watching is linked to a more relaxed state of mind, and even lowered blood pressure. And in a study conducted by UCLA, elderly people who owned pets made fewer doctor visits than those without pets. The need for pets and pet care is clear, and Petland wants to fill that need responsibly and professionally.

Petland stores offer tropical and marine fish, domestically bred pet birds, small animals, reptiles, puppies, kittens and the best foods and accessories on the market to care for them. Because the Petland Operating System has more than 35 years of experience in specialty pet retail operations and in handling millions of transactions with all types of customers, Petland knows what pet owners need.

People shop pet stores where they can find answers to their pet questions, where they know their pet will receive special attention. And customer service at a Petland store is very different from the service you may have experienced in most retail stores. That’s because Petland Pet Counselors are trained to ask questions of customers to determine what their pet eats, how their pet is housed, how their pet’s behavior is managed, and what kind of equipment is used to make pet care easier and more effective.

With these growing pet ownership statistics, it’s no wonder that the future of the pet industry has enormous profit potential. The pet industry is a multi-billion industry. At present, the pet industry is dominated by small, independent retailers and a few large impersonal chain stores that feature pet foods, discounted supplies and few or no pets. These large corporate stores offer little, if any, personalized service to the new or experienced animal or tropical fish enthusiast.

The merchandise and pets offered at a majority of the small independent stores reflect the interests of the pet store owner rather than the needs of customers. Many limit offerings to one type of pet. And this limits the possibility of sales to customers who own a variety of pets.

Unfortunately for pet owners, the majority of these independent pet retailers lack expertise in animal care, merchandising techniques, financial planning and marketing of their business. The pet retail business is technically complex, and attempting the business without specific training and proven operational systems leads to the very expensive process of trial and error.

Serving the needs of our customers with only the best in quality pets and pet supplies is what Petland is all about. And for more than 35 years, Petland Pet Counselors have been striving to meet the challenge of our mission. Petland stores are located in more than 30 states and 5 foreign countries.

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Franchise details

  • Franchise category:
    Pet food / supplies
  • Franchise type
    StoreBased franchise
  • Year established
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  • Start-up cash:
  • Investment:
    $100,000 - $200,000
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